about us

our why

Kristin working on social media strategy at a desk
Close-up brand and content planning workspace
Close-up brand and content planning workspace
Close-up brand and content planning workspace
Close-up brand and content planning workspace
Close-up brand and content planning workspace
Social media content planning materials
Close-up brand and content planning workspace
Close-up brand and content planning workspace
Social media content planning materials
Close-up brand and content planning workspace
Close-up brand and content planning workspace
Kristin working on social media strategy at a desk
Close-up brand and content planning workspace
Close-up brand and content planning workspace
Close-up brand and content planning workspace
Social media content planning materials
Close-up brand and content planning workspace
Close-up brand and content planning workspace

about us

our why

Connection comes first

Connection comes first

Connection comes first

When you focus on building genuine connections, growth becomes a natural result.

When you focus on building genuine connections, growth becomes a natural result.

When you focus on building genuine connections, growth becomes a natural result.

3M+

Followers

Managed

3M+

Followers

Managed

3M+

Followers

Managed

across different industries

across different industries

$20K+

tiktok Sales

Generated

$20K+

tiktok Sales

Generated

$20K+

tiktok Sales

Generated

plus 1M+ views in just 3 months

plus 1M+ views in just 3 months

1650%

Insta Reach

Growth

1650%

Insta Reach

Growth

1650%

Insta Reach

Growth

in just 6 months

in just 6 months

Content by Kristin mission statement graphic

We believe great social media isn’t about gaining followers. it’s about building a community that lasts.

We believe great social media isn’t about gaining followers. it’s about building a community that lasts.

Content by Kristin mission statement graphic

We believe great social media isn’t about gaining followers. it’s about building a community that lasts.

CBK brand flower outline

Meet kristin

Meet kristin

Meet kristin

Content by Kristin brand mark

Founder + Social media expert

Founder + Social media expert

Founder + Social media expert

Portrait of Kristin Bausch
"So nice to meet you :)" speech bubble
Portrait of Kristin Bausch
"So nice to meet you :)" speech bubble
Portrait of Kristin Bausch
"So nice to meet you :)" speech bubble
Kristin speaking with a client
Content by Kristin brand sticker
Content by Kristin brand sticker
Kristin speaking with a client
Content by Kristin brand sticker
Kristin creating content in a workspace
piece of yellow tape
Kristin creating content in a workspace
piece of yellow tape
Kristin creating content in a workspace
piece of yellow tape
Kristin looking away from the camera smiling softly
Kristin Bausch Founder + Social Media expert sticker
Kristin looking away from the camera smiling softly
Kristin Bausch Founder + Social Media expert sticker

Founded by social media strategist and storyteller Kristin Bausch, Content by Kristin was built on the belief that great content is about more than keeping up with trends—it’s about creating meaningful connections.

Since launching Content by Kristin in 2025, she’s helped businesses grow their online presence by creating content that reflects who they are, connects with the right audience, and builds lasting trust.

A Storytelling Foundation

With experience spanning journalism, digital strategy, and social media marketing, Kristin blends editorial thinking with creative execution to craft content that resonates, builds trust, and drives lasting results.

3m + followers managed

From national newsrooms to growing brands, Kristin has managed social media accounts with audiences of up to three million followers, giving her insight into both large-scale strategy and meaningful community engagement.

1650% proven growth

Developed and executed a content strategy that increased a client’s Instagram reach by 1,650% in just six months through intentional storytelling and consistent execution.

Kristin looking away from the camera smiling softly
Kristin Bausch Founder + Social Media expert sticker

Founded by social media strategist and storyteller Kristin Bausch, Content by Kristin was built on the belief that great content is about more than keeping up with trends—it’s about creating meaningful connections.

Since launching Content by Kristin in 2025, she’s helped businesses grow their online presence by creating content that reflects who they are, connects with the right audience, and builds lasting trust.

A Storytelling Foundation

With experience spanning journalism, digital strategy, and social media marketing, Kristin blends editorial thinking with creative execution to craft content that resonates, builds trust, and drives lasting results.

3m + followers managed

From national newsrooms to growing brands, Kristin has managed social media accounts with audiences of up to three million followers, giving her insight into both large-scale strategy and meaningful community engagement.

1650% proven growth

Developed and executed a content strategy that increased a client’s Instagram reach by 1,650% in just six months through intentional storytelling and consistent execution.

you're in good company

you're in good
company

you're in good company

Melissa Hernandez De La Cruz portrait
Melissa Hernandez  De La Cruz portrait

Melissa Hernandez
De La Cruz

Strategic planner

Melissa is a trend strategist with a career built around planning news coverage for major cultural moments like the Olympics and Super Bowl. She brings an analytics-driven mindset to content strategy and social media management, ensuring brands stay ahead of trends and tell stories that actually resonate.

Hand drawn bow sticker
Hand drawn bow sticker
Melissa Hernandez De La Cruz portrait
Melissa Hernandez  De La Cruz portrait

Melissa Hernandez
De La Cruz

Strategic planner

Melissa is a trend strategist with a career built around planning news coverage for major cultural moments like the Olympics and Super Bowl. She brings an analytics-driven mindset to content strategy and social media management, ensuring brands stay ahead of trends and tell stories that actually resonate.

Hand drawn bow sticker
Team member profile image
Team member Houston Harwood profile image

Houston
Harwood

Photographer

Houston is a storyteller and photographer specializing in events, headshots, and documentary photography. With a clean, modern style and an intentional approach, he creates images that feel polished, authentic, and memorable.

Team member profile image
Team member Houston Harwood profile image

Houston
Harwood

Photographer

Houston is a storyteller and photographer specializing in events, headshots, and documentary photography. With a clean, modern style and an intentional approach, he creates images that feel polished, authentic, and memorable.

Kristin on the phone with social media client talking content planning
"Call me." speech bubble
Large and small startburt
Kristin on the phone with social media client talking content planning
"Call me." speech bubble
Large and small startburt
Kristin on the phone with social media client talking content planning
"Call me." speech bubble
Large and small startburt

Every Great Community
Starts With a Strategy.

Every Great Community Starts With a Strategy.

Let’s build the foundation that turns followers into loyal advocates.